Marlo Mag 🗞️
Thoughts on design, culture, creativity and the little things that spark meaning and beauty in our everyday.
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How To Create Brand Guidelines—Complete Guide
Most brands waste months of design work with one critical mistake. They skip creating proper brand guidelines. Without clear guidelines, your carefully crafted logo appears in seventeen different sizes across...
How To Create Brand Guidelines—Complete Guide
Most brands waste months of design work with one critical mistake. They skip creating proper brand guidelines. Without clear guidelines, your carefully crafted logo appears in seventeen different sizes across...
4-Step Guide To Onboard Design Clients
When you first start working with new clients, the onboarding process can make or break your entire project. Too many designers jump straight into the creative work without laying the...
4-Step Guide To Onboard Design Clients
When you first start working with new clients, the onboarding process can make or break your entire project. Too many designers jump straight into the creative work without laying the...
How Marlo Studios Created Photography for Love,...
Love, Audley needed photography that would represent their brand perfectly. We had designed their complete brand identity, so we understood their visual language inside and out. But translating that identity...
How Marlo Studios Created Photography for Love,...
Love, Audley needed photography that would represent their brand perfectly. We had designed their complete brand identity, so we understood their visual language inside and out. But translating that identity...
Why Photography Makes or Breaks Brand Identity
Bad photography ruins even the strongest brands. When you see a brand's Instagram post, photography catches your eye first. When you visit a website, image quality builds trust or destroys...
Why Photography Makes or Breaks Brand Identity
Bad photography ruins even the strongest brands. When you see a brand's Instagram post, photography catches your eye first. When you visit a website, image quality builds trust or destroys...
Why Social Media Design Belongs in Your Brand I...
2 hours 23 minutes per day. That’s how long the average person spends on social media. Think scrolling Instagram during lunch, checking LinkedIn between meetings, and watching TikTok in the...
Why Social Media Design Belongs in Your Brand I...
2 hours 23 minutes per day. That’s how long the average person spends on social media. Think scrolling Instagram during lunch, checking LinkedIn between meetings, and watching TikTok in the...
7 Packaging Design Principles That Actually Work
After creating branding for over 100 clients at Marlo Studios, we've learned something important. Most founders treat packaging as an afterthought when it should be central to their brand experience....
7 Packaging Design Principles That Actually Work
After creating branding for over 100 clients at Marlo Studios, we've learned something important. Most founders treat packaging as an afterthought when it should be central to their brand experience....